Logos

Our logo helps us to stand out and be recognised. It is a visual summary of what makes Checkatrade special. The check mark at the start of the logo is our promise that all tradespeople are checked and reviewed and is a mark of the quality that we stand for.

Logo Studio

Use our Logo Studio to download the Checkatrade logo in different color combinations and sizes. Choose between the primary logo on a light background or the reversed logo on a dark background. All downloads are in PNG format with transparent backgrounds.


Clear space

The minimum clear space should be the equivalent to the wordmark's full height.

Example of our illustration style showing depth and dimensionality

Logo positioning

In most cases we either left or centre-align our logo on the page.

Allow for a comfortable margin on the page, set the margin as the height of our wordmark.

Example of our illustration style showing depth and dimensionality

We use our shorthand logo as our primary app symbol and icon across all digital touch points, including social media.

Example of our illustration style showing depth and dimensionality

Icon sizing

To ensure the symbol has adequate breathing space, allow 1/3 of the height of the ‘C’ as a margin.

The tail of the check can extend into this margin to ensure the position is optically centred.

Example of our illustration style showing depth and dimensionality

Logo misuse

For consistency and legibility, our wordmark shouldn’t be altered in any way.

Example of our illustration style showing depth and dimensionality

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